📋 Job Details at a Glance 📍 Location Bengaluru, Karnataka, India 🏢 Company WPP Media 👥 Experience 2-4 years 🎓 Qualification Bachelor’s degree in Marketing, Advertising, Business or a related field 📅 Eligible Batch 2023, 2024, 2025, 2026 📄 Job Type Full Time 💰 Salary ₹6–₹10 LPA 🏢 Industry Marketing 🛠 Key Skills Marketo Convertr Data Studio Microsoft Excel Microsoft Office Digital Media Planning – Senior Executive at WPP Media — Full Details & How to Apply WPP Media is seeking a Digital Media Planning – Senior Executive in Bengaluru, Karnataka, India , where you'll leverage tools like Marketo and Data Studio to drive impactful campaigns. This role offers a unique chance to shape digital strategies in a marketing landscape that is continuously evolving. The demand for skilled professionals in digital media planning is surging as brands increasingly shift to online platforms. This Digital Media Planning – Senior Executive role is crucial for WPP Media's strategic growth, enabling you to play a vital part in executing successful campaigns that enhance client satisfaction and retention. WPP Media , founded in 1985 , is part of the WPP Group, employing over 100,000 people globally. Known for its innovative marketing solutions, WPP Media is a leader in the industry, providing a collaborative culture that fosters creativity and professional growth. This position is ideal for 2023, 2024, 2025, 2026 graduates with a Bachelor’s degree in Marketing, Advertising, Business or a related field and 2-4 years experience . The salary for this role ranges from ₹6–₹10 LPA , making it an attractive option for emerging talent in the marketing sector. In this role, you'll gain hands-on experience with advanced tools like Convertr and Data Studio , significantly enhancing your skill set beyond typical entry-level roles. This experience opens doors to various career paths within the marketing industry, positioning you for future advancement in a leading global agency. 📊 Role Difficulty: Medium | Competition Level: Medium | Fresher Friendly: Yes NexisGrow.com features this opportunity as part of its curated non-tech job listings. All details are sourced from the official job posting. Apply online before the opportunity closes. Job Role & Responsibilities The core mission of the Digital Media Planning – Senior Executive at WPP Media is to develop and execute data-driven digital media strategies that align with client objectives and enhance campaign effectiveness. Develop comprehensive digital media plans using Marketo to ensure targeted outreach aligns with specific campaign objectives. Prepare detailed campaign data and audience insights through Data Studio to facilitate effective media placements and strategy adjustments. Collaborate with creative and analytics teams to compile and maintain accurate creative specifications across various media channels. Track campaign performance metrics and prepare reports using Microsoft Excel to analyze effectiveness and support data-driven decision-making. Take ownership of campaign timelines and deliverables, coordinating with internal teams and external stakeholders for seamless execution. Document campaign processes and maintain communication with stakeholders to ensure clarity and alignment throughout project lifecycles. Engage with clients to solve problems and provide insights based on campaign performance, enhancing client relationships and satisfaction. This role fosters an ownership culture, allowing you to directly impact campaign success and client satisfaction through effective media planning and execution. Required Skills & Technical Competencies The ideal candidate for this role must possess a strong technical skill profile to effectively manage digital media campaigns and analyze performance metrics. Technical Skills Marketo — advanced — essential for executing targeted digital campaigns, requiring proficiency in its functionalities to optimize outreach. Convertr — intermediate — utilized for data integration and audience segmentation, crucial for effective campaign management. Data Studio — advanced — applied daily for creating visual reports that track campaign performance and inform strategy adjustments. Microsoft Excel — advanced — necessary for data analysis and reporting, requiring advanced skills to manipulate and interpret large datasets. Microsoft Office — intermediate — proficiency in Word and PowerPoint is essential for creating presentations and documentation for stakeholder communication. When showcasing these technical skills in your resume or interview, emphasize your hands-on experience and specific achievements related to each tool. Eligibility Criteria This role is designed for candidates with a solid educational background and relevant experience in digital media planning and execution. A Bachelor's degree in Marketing , Advertising , Business , or related fields is required. Eligible batches include 2023 to 2026 , allowing fresh graduates to apply and kickstart their careers. 2-4 years of experience is preferred, but freshers with relevant internships or projects can also be considered. A minimum academic performance of 60% is expected to reflect the candidate's dedication and understanding of the field. Having a portfolio showcasing relevant projects or internships will provide a competitive edge in the application process. Documentation & Portfolio Requirements Your resume should be formatted clearly, including your educational background, relevant experience, and specific projects. Include links to your portfolio showcasing your work in digital media planning. Pro tip: Highlight any measurable outcomes from your campaigns in your portfolio to demonstrate your impact and effectiveness in previous roles. Salary for Digital Media Planning – Senior Executive at WPP Media 💰 Compensation ₹6–₹10 LPA The advertised compensation for the Digital Media Planning – Senior Executive role at WPP Media is ₹6–₹10 LPA . The exact in-hand figure and any additional components are confirmed by the company during the offer or HR discussion stage. Recommended Courses & Preparation Tips for Digital Media Planning – Senior Executive Upskilling with the right resources significantly enhances your selection odds for the Digital Media Planning role, equipping you with essential skills and knowledge. Recommended Courses & Resources Microsoft Excel — Mastering Excel is crucial for data analysis and reporting in digital media planning. Boost your profile with relevant certifications at NexisGrow GetCertified — strengthen your application before you apply. Common Mistakes to Avoid ❌ Failing to tailor the resume for the specific role — always customize for the job. ❌ Neglecting to showcase relevant technical skills — ensure to highlight proficiency in required tools. ❌ Submitting a generic cover letter — personalize your application materials. ❌ Overlooking the importance of quantifiable achievements — use metrics to demonstrate impact. ❌ Not preparing for potential interview questions — research and practice beforehand. ❌ Ignoring the application deadline or submission guidelines — always double-check requirements. Before You Apply — Checklist ✅ Research WPP Media 's recent projects and campaigns to understand their market position before applying. ✅ Update your resume to reflect relevant skills and experiences tailored to the Digital Media Planning role. ✅ Prepare a cover letter that specifically addresses why you are a good fit for WPP Media and this position. ✅ Gather any supporting documents, such as transcripts or portfolios, that may strengthen your application. ✅ Ensure your LinkedIn profile is up-to-date and aligns with your resume for consistency. ✅ Practice common interview questions related to digital media planning and data analysis. ✅ Set reminders for application deadlines to ensure timely submission. ✅ Follow up on your application status if you do not hear back within a reasonable timeframe. Resume Tailoring & ATS Keywords for Digital Media Planning – Senior Executive Optimizing your resume for ATS is crucial for ensuring it passes initial screenings and reaches hiring managers. ATS Keywords to Include Digital media planning B2B programme marketing Campaign planning Data analysis Marketo Convertr Data Studio Microsoft Excel Stakeholder communication Project coordination Creative specifications Performance reports Resume Tips for This Role Highlight specific experiences with digital media tools like Marketo and Data Studio to demonstrate relevant skills. Emphasize teamwork and collaboration experiences, particularly in cross-functional projects, to align with the company's culture. Include any relevant projects or internships that showcase your ability to manage campaigns and analyze data. Optimize your resume for ATS by using keywords from the job description, ensuring it passes initial screenings. Avoid including unrelated work experiences or generic statements that do not add value to your application. Build an ATS-optimized resume for this role using NexisGrow Resume Builder — free for all job seekers. Pro tip: Do not include unrelated work experiences that do not demonstrate your fit for this role. How to Apply for Digital Media Planning – Senior Executive at WPP Media Apply Now — WPP Media Visit the application portal and create an account to begin your application. Upload your resume, ensuring it is tailored to the Digital Media Planning role at WPP Media . Fill out the application form accurately, providing all requested information and experiences. After submission, expect a confirmation email and be prepared for potential follow-up communications. Use the application portal to track your application status and any updates from WPP Media . Applications reviewed on a rolling basis — early submission recommended. Apply Now — WPP Media NexisGrow.com does not charge any fees for job applications. WPP Media WPP Media was established in 1985 and has since expanded its reach to over 100 countries , with its headquarters located in London . The company employs more than 30,000 professionals globally, showcasing its significant presence in the marketing industry. In India , Bengaluru serves as a key operational hub, contributing to the company's extensive global footprint. Specializing in digital media planning , analytics , and creative solutions , WPP Media offers a range of services that cater to diverse client needs. Notable platforms include Marketo for marketing automation and Data Studio for data visualization, enabling clients to optimize their marketing strategies effectively. The company’s comprehensive service portfolio positions it as a leader in the marketing sector. Recognized for its positive workplace culture, WPP Media boasts a 4.2 rating on Glassdoor , reflecting high employee satisfaction. The company actively promotes professional development through various training programs and mentorship initiatives. Additionally, it has received accolades such as the Great Place to Work certification, underscoring its commitment to fostering a supportive work environment. Recently, WPP Media announced a strategic partnership with leading tech firms to enhance its digital capabilities . This initiative aims to leverage cutting-edge technologies and improve service offerings, positioning the company at the forefront of marketing innovation. Such developments highlight WPP Media's commitment to staying ahead in a rapidly evolving industry. For freshers in marketing, WPP Media offers unparalleled access to industry-leading training programs and mentorship opportunities. The company’s focus on skill development and career growth provides a solid foundation for aspiring marketing professionals. With its extensive resources and supportive culture, WPP Media serves as an ideal launchpad for a successful career in the marketing field. Company Details Industry Marketing Location Bengaluru, Karnataka, India Connect With Us Careers Apply Now Website 🔗 job-boards.greenhouse.io Frequently Asked Questions Interview · Role · Salary · Growth ? Who can apply for Digital Media Planning – Senior Executive at WPP Media? Eligibility Tap to expand + Answer Candidates with Bachelor’s degree in Marketing, Advertising, Business or a related field and 2-4 years experience are eligible. Eligible batches: 2023, 2024, 2025, 2026. ? What skills are most important for this role? Skills Tap to expand + Answer Key skills: Marketo, Convertr, Data Studio, Microsoft Excel, Microsoft Office. Strong fundamentals and practical project experience matter most. ? What is the salary for this position? Salary Tap to expand + Answer Compensation: ₹6–₹10 LPA. Final offer depends on skills, experience, and interview performance. ? What is the interview process at WPP Media? Interview Tap to expand + Answer Typically: Resume shortlisting → Online test → Technical interview(s) → HR round. ? Is this role remote, hybrid, or onsite? Work Mode Tap to expand + Answer Work mode varies by team. Confirm with HR during recruitment. ? What is the career growth path from this role? Growth Tap to expand + Answer Structured appraisals every 6–12 months. Senior roles accessible within 12–18 months based on performance. ? How do I apply? Application Tap to expand + Answer Apply via the official link in How to Apply section. Highlight: Marketo, Convertr, Data Studio, Microsoft Excel, Microsoft Office. ? Is there a probation period? Probation Tap to expand + Answer Standard 3–6 months probation. Confirmation follows successful completion. ? How to prepare for the Digital Media Planning – Senior Executive interview? Preparation Tap to expand + Answer (1) Core concepts of Marketo, Convertr, Data Studio, Microsoft Excel, Microsoft Office, (2) 2–3 project walkthroughs, (3) Problem-solving, (4) WPP Media research, (5) Clear communication. ? What is the work culture like at WPP Media? Culture Tap to expand + Answer Research on LinkedIn and Glassdoor for authentic employee reviews. NexisGrow.com features only verified employers. 🔗 Explore More on NexisGrow More jobs in Bengaluru Browse all Non-Tech jobs Latest Fresher jobs More jobs at WPP Media Work From Home jobs Ready to Apply? Don't Miss This Opportunity! Apply only via the official link. NexisGrow.com charges zero application fees. 👉 Apply Now — Official Link NexisGrow.com does not charge any application or registration fees. Beware of fraudulent offers. Naukri ki baat, NexisGrow ke saath • NexisGrow.com