📋 Job Details at a Glance 📍 Location Mumbai, Maharashtra, India 🏢 Company Procter & Gamble (P&G) 👥 Experience 1–3 years 🎓 Qualification MBA in Marketing, Mass Communication or relevant media experience 📅 Eligible Batch 2021, 2022, 2023, 2024, 2025 📄 Job Type Full Time 💰 Salary ₹18–₹30 LPA 🏢 Industry Marketing 🛠 Key Skills traditional media digital-media platforms social-media platforms e-commerce media media analytics campaign-measurement tools Brand Manager – Media at Procter & Gamble (P&G) — Full Details & How to Apply Procter & Gamble (P&G) is seeking a Brand Manager – Media in Mumbai, Maharashtra, India , where you can lead media strategies for iconic brands and directly impact business outcomes. This role is pivotal as P&G aims to enhance its digital media presence amidst the growing importance of e-commerce in India. The Brand Manager – Media position is crucial in marketing, especially as brands increasingly rely on digital channels to reach consumers. With the rise of e-commerce, effective media strategies are essential for driving brand visibility and sales. This role allows you to shape the media narrative for P&G’s renowned products, ensuring they resonate with diverse audiences. What sets Procter & Gamble (P&G) apart is its rich history and commitment to innovation. Founded in 1837 , P&G has over 97,000 employees globally and is known for its trusted brands like Tide and Gillette. The company fosters a culture of internal promotions, making it an ideal environment for career growth and development, particularly for those in Brand Manager – Media jobs . We encourage applications from 2021, 2022, 2023, 2024, 2025 graduates with an MBA in Marketing, Mass Communication or relevant media experience and 1–3 years experience . The salary for this role ranges from ₹18–₹30 LPA , reflecting P&G's commitment to attracting top talent in the marketing field. In this role, you will gain hands-on experience with essential skills such as traditional media , digital-media platforms , social-media platforms , e-commerce media , media analytics , and campaign-measurement tools . This unique exposure will not only enhance your professional skill set but also open doors to advanced career opportunities within P&G and the broader marketing industry. 📊 Role Difficulty: Medium | Competition Level: Medium | Fresher Friendly: Yes NexisGrow.com features this opportunity as part of its curated non-tech job listings. All details are sourced from the official job posting. Apply online before the opportunity closes. Job Role & Responsibilities The core mission of the Brand Manager – Media at Procter & Gamble (P&G) is to drive effective media strategies that enhance brand visibility and optimize campaign performance through data-driven insights. Lead the media strategy for assigned brands, utilizing media analytics tools to measure campaign effectiveness and inform future initiatives. Evaluate campaign impact across digital media platforms like Google Ads and Facebook Ads to optimize performance and achieve marketing objectives. Collaborate with brand teams and central media-operations teams to ensure alignment with overall marketing objectives and maximize brand exposure. Monitor changes in the media landscape, leveraging data to adapt strategies and improve ROI for ongoing campaigns. Take ownership of budget allocation across various media channels, ensuring optimal investment for brand visibility and reach. Document campaign performance metrics using campaign-measurement tools and communicate insights to stakeholders for continuous improvement. Engage with external partners to solve media-related challenges, enhancing brand visibility through strategic collaborations. This role fosters an ownership culture, allowing you to directly impact brand performance and contribute to the overall success of P&G through innovative media strategies. Required Skills & Technical Competencies The ideal candidate for the Brand Manager – Media role will possess a robust skill set in media analytics and digital platforms to effectively manage and optimize brand campaigns. Technical Skills Media Analytics — intermediate — essential for measuring campaign success and optimizing strategies based on data insights. Digital Media Platforms — intermediate — practical experience with platforms like Google Ads is crucial for executing effective campaigns. Social Media Platforms — intermediate — daily use of platforms like Instagram and Facebook to engage audiences and drive brand awareness. E-commerce Media — entry — familiarity with e-commerce advertising tools to enhance product visibility on platforms like Amazon . Campaign-Measurement Tools — intermediate — proficiency in tools like Google Analytics to evaluate campaign performance and inform future strategies. When showcasing these technical skills in your resume or interview, emphasize specific projects or metrics that demonstrate your proficiency and impact in previous roles. Eligibility Criteria This role is designed for candidates who are recent graduates or have limited experience in marketing, equipped with the necessary educational background and skills for brand management. MBA in Marketing or Mass Communication is required to provide a solid foundation for brand management. Eligible batches include 2021 to 2025 , ensuring fresh perspectives and recent academic knowledge. The role is open to candidates with 1-3 years of experience, facilitating a smooth transition into the corporate environment. A minimum academic performance of 60% is preferred to ensure a strong foundational knowledge base. Internship experience in media or marketing will be advantageous, showcasing practical application of skills. Documentation & Portfolio Requirements Submit your resume in a clear format, including your educational background, relevant experience, and any projects that highlight your skills in media management. Pro tip: Tailor your application to highlight specific experiences with media analytics and digital platforms to stand out in the selection process. Salary for Brand Manager – Media at Procter & Gamble (P&G) 💰 Compensation ₹18–₹30 LPA The advertised compensation for the Brand Manager – Media role at Procter & Gamble (P&G) is ₹18–₹30 LPA . The exact in-hand figure and any additional components are confirmed by the company during the offer or HR discussion stage. Recommended Courses & Preparation Tips for Brand Manager – Media Upskilling with the right resources significantly enhances your chances of selection for this role by equipping you with essential skills and knowledge. Recommended Courses & Resources MS Office — Proficiency in MS Office is crucial for data analysis and reporting in brand management. Communication Skills — Strong communication is vital for effective collaboration and stakeholder engagement in media strategies. Boost your profile with relevant certifications at NexisGrow GetCertified — strengthen your application before you apply. Common Mistakes to Avoid ❌ Failing to tailor your resume — Highlight relevant skills for brand management to improve your chances. ❌ Neglecting measurable outcomes — Include quantifiable results from previous roles to strengthen your application. ❌ Overloading your resume — Focus on key qualifications and avoid irrelevant information. ❌ Not researching P&G — Familiarize yourself with the company's recent initiatives to prepare for interviews. ❌ Ignoring networking — Engage with connections to enhance your visibility to recruiters at P&G. ❌ Submitting a generic cover letter — Customize your cover letter to address the specific role and company. Before You Apply — Checklist ✅ Research Procter & Gamble's recent campaigns and initiatives before applying. ✅ Tailor your resume to include relevant skills and experiences specific to brand management. ✅ Prepare a cover letter that highlights your interest in media and brand strategy. ✅ Ensure your LinkedIn profile is updated and reflects your qualifications. ✅ Gather references who can speak to your skills in marketing or media. ✅ Double-check the application portal for any specific submission guidelines. ✅ Set reminders for application deadlines to ensure timely submission. ✅ Follow up with connections at P&G for insights into the hiring process. Resume Tailoring & ATS Keywords for Brand Manager – Media Optimizing your resume for ATS is essential for ensuring your application gets noticed for this role. ATS Keywords to Include Brand Management Media Strategy Campaign Planning Media Analytics E-commerce Media Digital Media Platforms Social Media Platforms Stakeholder Management Performance Measurement Budget Management Business Analysis Creative Assets Resume Tips for This Role Highlight relevant coursework or projects from your MBA that align with brand management. Emphasize any internship experience in media or marketing to showcase practical skills. Include specific metrics or outcomes from past projects to demonstrate impact. Optimize your resume with keywords from the job description to pass ATS filters. Avoid generic statements; focus on quantifiable achievements and relevant experiences. Build an ATS-optimized resume for this role using NexisGrow Resume Builder — free for all job seekers. Pro tip: Avoid including irrelevant work experience that does not pertain to brand management or media. How to Apply for Brand Manager – Media at Procter & Gamble (P&G) Apply Now — Procter & Gamble (P&G) Visit the application portal and create an account if you don't have one. Upload your resume, ensuring it is tailored to the job description. Fill out the application form with accurate personal and educational details. After submission, expect a confirmation email regarding your application status. Use the application portal to track your application progress. Applications reviewed on a rolling basis — early submission recommended. Apply Now — Procter & Gamble (P&G) NexisGrow.com does not charge any fees for job applications. Procter & Gamble (P&G) Procter & Gamble , founded in 1837 , is headquartered in Cincinnati, Ohio , and operates in over 70 countries worldwide. With a workforce of approximately 97,000 employees , P&G has a significant presence in India, particularly through its office in Mumbai, Maharashtra . The company boasts a diverse portfolio of over 65 brands , catering to various consumer needs. P&G's core offerings include well-known brands such as Ariel , Pantene , and Tide , which span personal care, cleaning agents, and health products. The company leverages both traditional media and digital platforms to reach consumers effectively. Its commitment to innovation is evident in its use of advanced media analytics and campaign-measurement tools. The workplace culture at Procter & Gamble has been recognized with accolades, including a spot in the top 10 of Glassdoor's 'Best Places to Work' list. P&G emphasizes employee development through comprehensive mentorship programs and training initiatives. The company also promotes diversity and inclusion, creating an environment where all employees can thrive. Recently, P&G announced a strategic initiative aimed at sustainability, pledging to achieve 100% recyclable or reusable packaging by 2030 . This commitment reflects the company's focus on environmental responsibility and innovation. Additionally, P&G continues to invest in digital transformation, enhancing its e-commerce media capabilities. For freshers in Marketing, Procter & Gamble offers unparalleled mentorship and training opportunities, making it an ideal launchpad for a successful career. The company's diverse brand portfolio allows new employees to gain experience across various marketing disciplines, from traditional media to cutting-edge digital strategies. Company Details Industry Marketing Location Mumbai, Maharashtra, India Connect With Us Careers Apply Now Website 🔗 pg.wd5.myworkdayjobs.com Frequently Asked Questions Interview · Role · Salary · Growth ? Who can apply for Brand Manager – Media at Procter & Gamble (P&G)? Eligibility Tap to expand + Answer Candidates with MBA in Marketing, Mass Communication or relevant media experience and 1–3 years experience are eligible. Eligible batches: 2021, 2022, 2023, 2024, 2025. ? What skills are most important for this role? Skills Tap to expand + Answer Key skills: traditional media, digital-media platforms, social-media platforms, e-commerce media, media analytics. Strong fundamentals and practical project experience matter most. ? What is the salary for this position? Salary Tap to expand + Answer Compensation: ₹18–₹30 LPA. Final offer depends on skills, experience, and interview performance. ? What is the interview process at Procter & Gamble (P&G)? Interview Tap to expand + Answer Typically: Resume shortlisting → Online test → Technical interview(s) → HR round. ? Is this role remote, hybrid, or onsite? Work Mode Tap to expand + Answer Work mode varies by team. Confirm with HR during recruitment. ? What is the career growth path from this role? Growth Tap to expand + Answer Structured appraisals every 6–12 months. Senior roles accessible within 12–18 months based on performance. ? How do I apply? Application Tap to expand + Answer Apply via the official link in How to Apply section. Highlight: traditional media, digital-media platforms, social-media platforms, e-commerce media, media analytics. ? Is there a probation period? Probation Tap to expand + Answer Standard 3–6 months probation. Confirmation follows successful completion. ? How to prepare for the Brand Manager – Media interview? Preparation Tap to expand + Answer (1) Core concepts of traditional media, digital-media platforms, social-media platforms, e-commerce media, media analytics, (2) 2–3 project walkthroughs, (3) Problem-solving, (4) Procter & Gamble (P&G) research, (5) Clear communication. ? What is the work culture like at Procter & Gamble (P&G)? Culture Tap to expand + Answer Research on LinkedIn and Glassdoor for authentic employee reviews. 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