📋 Job Details at a Glance 📍 Location Zirakpur, Punjab 🏢 Company Lytegen 👥 Experience 4-6 years 🎓 Qualification Any Graduate 📅 Eligible Batch 2023, 2024, 2025, 2026 📄 Job Type Full Time 💰 Salary Not Disclosed 🏢 Industry Non-Tech 🛠 Key Skills Data-Driven Mindset Analytical Rigour Campaign Management Optimization Reporting Strategy Development Performance Marketer at Lytegen — Full Details & How to Apply Lytegen is seeking a skilled Performance Marketer to join their team in Zirakpur . This role offers a unique opportunity to shape marketing strategies and drive measurable results in a fast-paced environment. In today's competitive landscape, where data-driven decision-making is paramount, the Performance Marketer position is crucial for enhancing customer engagement and revenue growth. In the realm of non-tech industries, the demand for Performance Marketer jobs is soaring. Companies are increasingly recognizing the importance of leveraging analytics to optimize marketing campaigns and achieve tangible results. As a Performance Marketer at Lytegen , you will play a pivotal role in developing and executing strategies that not only enhance brand visibility but also drive customer acquisition. Your analytical rigor and data-driven mindset will be essential in navigating the complexities of the market and ensuring that marketing efforts yield maximum ROI. Lytegen stands out as an employer due to its innovative approach to marketing. The company fosters a culture of creativity and encourages marketers to think outside the box. With a strong emphasis on collaboration and continuous improvement, Lytegen empowers its team members to experiment with new ideas and strategies. This environment not only nurtures professional growth but also ensures that you are at the forefront of industry trends and best practices. This opportunity is ideal for both freshers and candidates with up to 6 years of experience . If you hold a degree in any field and are part of the 2023, 2024, 2025, or 2026 graduating classes, you are encouraged to apply. The ideal candidate will possess a data-driven mindset, strong analytical skills, and a passion for campaign management and optimization. Your ability to develop strategies and report on performance will be crucial in this role. As a Performance Marketer , you will gain invaluable skills that are highly sought after in today's job market. You will learn about process coordination , client relationship management , and reporting and communication workflows . This role will not only enhance your marketing acumen but also equip you with the tools necessary for rapid career advancement in the industry. NexisGrow.com features this opportunity as part of its curated non-tech job listings. All details are sourced from the official job posting. If you are ready to take the next step in your career, apply online for the Performance Marketer position at Lytegen today! Job Role & Responsibilities The role of a Performance Marketer at Lytegen is pivotal in driving the company's marketing strategies through data-driven insights. This position focuses on optimizing lead generation and conversion rates, ensuring that Lytegen remains competitive in the marketplace. Develop and execute data-driven marketing campaigns to enhance lead generation and improve conversion rates for Lytegen's services. Utilize tools such as Google Analytics and SEMrush to monitor campaign performance and identify areas for improvement . Collaborate with cross-functional teams , including sales and product development, to align marketing strategies with overall business objectives. Analyze campaign metrics and prepare detailed reports to assess effectiveness, guiding future marketing strategies. Take ownership of continuous learning and adaptation in marketing techniques, ensuring Lytegen remains at the forefront of industry trends. Communicate insights and strategies effectively through documentation and presentations to stakeholders and team members. Innovate and troubleshoot marketing challenges, proposing creative solutions to enhance campaign effectiveness. Manage budgets for marketing campaigns, ensuring optimal allocation of resources for maximum ROI. Conduct market research to identify new opportunities and trends that can be leveraged in future campaigns. At Lytegen , we foster an ownership culture where the Performance Marketer plays a crucial role in shaping our marketing landscape and driving impactful results. Required Skills & Technical Competencies We are seeking a candidate with a robust skill profile that combines both technical and analytical capabilities. The ideal Performance Marketer will leverage data to inform decisions and optimize marketing strategies. Technical Skills Data Analysis (Intermediate to Advanced) — essential for interpreting complex data sets to drive marketing decisions. Campaign Management Tools — proficiency in platforms like Google Ads and Facebook Ads for effective campaign execution. SEO & PPC Strategies — knowledge of search engine optimization and pay-per-click advertising to enhance visibility. Reporting Tools — experience with Google Data Studio or similar tools for creating insightful reports. Social Media Platforms — familiarity with advertising tools on platforms like Instagram and LinkedIn . Marketing Automation Software — experience with tools like HubSpot or Marketo for campaign automation. Soft Skills & Professional Competencies Analytical Rigour — ability to scrutinize data and derive actionable insights. Effective Communication Skills — vital for articulating strategies and collaborating with diverse teams. Creative Problem-Solving — skill in proposing innovative solutions to marketing challenges. Time Management — ability to prioritize tasks effectively in a fast-paced environment. Good to Have (Bonus) Certifications in Digital Marketing — such as Google Analytics or Facebook Blueprint. Experience with A/B Testing — to optimize campaign performance. Familiarity with CRM Systems — like Salesforce for managing customer relationships. To showcase these skills in your resume or interview, focus on specific examples of past campaigns you managed, highlighting metrics and outcomes that demonstrate your impact in the role of Performance Marketer . Eligibility Criteria This role is designed for candidates who are eager to apply their marketing knowledge in a dynamic environment. We welcome applications from individuals who meet the following criteria. Candidates must hold a degree in any discipline , allowing for a diverse range of educational backgrounds. Eligible batches include 2023, 2024, 2025, and 2026 graduates. Minimum CGPA of 6.0 is recommended to reflect academic diligence. 4-6 years of experience in marketing or related fields is preferred, ensuring a blend of fresh ideas and seasoned expertise. Prior internship or hands-on project experience is a strong advantage. Certifications in digital marketing or related fields will strengthen your application. Documentation & Portfolio Requirements Prepare a resume that highlights your relevant experience and skills. Include a portfolio showcasing previous campaigns, along with any certifications that demonstrate your expertise in digital marketing. Pro Tip: Tailor your application to emphasize your analytical skills and successful campaign outcomes to improve your success rate for the Performance Marketer role at Lytegen . Salary & Benefits 💰 Compensation Not Disclosed The compensation philosophy at Lytegen emphasizes offering a competitive salary that reflects the candidate's experience and skills. Although the exact salary for the Performance Marketer role is not disclosed , it is designed to be competitive within the industry, ensuring that employees feel valued and motivated. What Your CTC Could Include Health Insurance — comprehensive coverage for employee and family worth ₹5 lakh annually Learning and Development — access to training programs, industry certifications, and mentorship from experienced professionals Work-Life Balance — flexible working hours and potential hybrid work options to accommodate personal needs Career Growth Support — clear promotion timelines and internal mobility options Performance-Based Bonuses — additional financial incentives based on individual and company performance Additional Perks & Benefits Meal Allowances — financial support for daily meals Transportation Support — assistance with commuting costs Annual Learning Budget — up to ₹25,000 per year for certifications, courses, and conferences Employee Wellness Programs — initiatives aimed at promoting physical and mental health Team Building Activities — regular events to foster a collaborative work environment Career Progression & Salary Growth At Lytegen , employees can expect regular performance appraisals that typically occur every 6 months. The company follows an internal promotion policy , allowing for rapid career advancement based on performance. Salary raises are generally in the range of 10-15% annually, aligning with industry standards. NexisGrow.com tip: When negotiating your salary, research industry standards for Performance Marketer roles in Zirakpur, Punjab , and be prepared to discuss your unique skills and experiences that add value. Selection Process The hiring philosophy at Lytegen focuses on finding candidates who not only possess the necessary skills but also align with the company culture. The selection process is designed to assess both technical capabilities and cultural fit. 1 Round 1: Application Screening — Initial screening of applications to shortlist candidates based on relevant experience and skills. 2 Round 2: Technical Interview — A technical interview focusing on your marketing knowledge, analytical skills, and problem-solving abilities. 3 Round 3: Final Interview — A final interview with senior management to assess cultural fit and discuss your vision for the role. 4 Final Offer Stage — Includes a background check and discussion of salary and benefits. What Each Round Tests Round 1 primarily assesses your relevant experience in performance marketing. Round 2 delves into your analytical skills and problem-solving abilities, while Round 3 evaluates your cultural fit and alignment with the company's vision. Timeline & Expectations The entire selection process typically takes 3-4 weeks from application submission to final offer. Candidates can expect timely communication from Lytegen regarding their application status and next steps. Interview Prep Tip: Familiarize yourself with Lytegen's core values and be prepared to discuss how your experiences align with their mission. How to Apply for Performance Marketer at Lytegen Apply Now — Lytegen Step 1: Click the Apply button or visit the official career link to access the application form. Step 2: Fill in your profile/resume, highlighting relevant experience in performance marketing and any notable campaigns you've managed. Step 3: Expect a confirmation email outlining the next steps in the screening process, typically involving an initial review of your application. Step 4: Prepare for interviews by reviewing common questions related to marketing strategies and analytical skills . Step 5: Track your application status through the link provided in the confirmation email. Resume & Profile Tips for This Role Highlight Achievements — Showcase specific achievements in performance marketing that demonstrate your impact. Emphasize Analytical Skills — Detail your experience with data analysis and marketing metrics. Showcase Campaign Management — Include examples of successful campaigns you've managed. Tailor Your Application — Customize your resume to align with the job description and required skills. Important Note: Applications are reviewed on a rolling basis, so early submission is encouraged to enhance your chances of selection. Apply Now — Official Link NexisGrow.com does not charge any fees for job applications. Frequently Asked Questions Interview · Role · Salary · Growth ? What are the eligibility criteria for the Performance Marketer role at Lytegen? Eligibility Tap to expand + Answer Candidates should have a degree in any discipline, with a preference for those graduating between 2023 and 2026, and 4-6 years of relevant experience. ? What is the interview process for Performance Marketer at Lytegen? Interview Tap to expand + Answer The process includes an initial screening, a technical interview focusing on marketing skills, and a final interview to assess fit with the company culture. ? What skills and tools will I need for this role? Skills Tap to expand + Answer You will need a strong grasp of digital marketing tools like Google Analytics and SEMrush, along with analytical skills to drive campaign success. ? What is the salary and compensation for this role? Salary Tap to expand + Answer While the salary is not disclosed, it is competitive and aligned with industry standards, with potential for performance-based bonuses. ? Is this role work from home, hybrid, or onsite? Work Mode Tap to expand + Answer The role is primarily onsite in Zirakpur, with potential for hybrid arrangements depending on business needs. ? What is the career growth path after joining Lytegen as a Performance Marketer? Growth Tap to expand + Answer Expect clear growth opportunities within 6-12 months, with potential for advancement to senior marketing roles in 2-3 years. ? How should I prepare for the Performance Marketer interview at Lytegen? Preparation Tap to expand + Answer Focus on showcasing your analytical skills, familiarity with digital marketing tools, and examples of successful campaigns you've managed. ? How do I apply and what documents are needed? Application Tap to expand + Answer Apply through the official link, ensuring your resume highlights relevant experience and achievements in performance marketing. ? Is there a probation period and what does it involve? Probation Tap to expand + Answer Yes, there is typically a 3-month probation period focused on performance evaluation and integration into the team. ? What is the work culture like at Lytegen? Culture Tap to expand + Answer Lytegen fosters a collaborative and inclusive culture, emphasizing continuous learning and team support to drive innovation. Ready to Apply? Don't Miss This Opportunity! Apply only via the official link. NexisGrow.com charges zero application fees. 👉 Apply Now — Official Link NexisGrow.com does not charge any application or registration fees. Beware of fraudulent offers. Naukri ki baat, NexisGrow ke saath • NexisGrow.com