Manager / Senior Manager - Digital Marketing at Leap
Leap · Bengaluru, Karnataka, India
- Salary: ₹12,00,000 – ₹18,00,000 / per annum
- Experience: 5-7 years
📋 Job Details at a Glance 📍 Location Bengaluru, Karnataka, India 🏢 Company Leap 👥 Experience 5-7 years 🎓 Qualification Bachelor's or Master's degree in Marketing, Business Administration, Computer Applications, or a related field 📅 Eligible Batch 2023, 2024, 2025, 2026 📄 Job Type Full Time 💰 Salary ₹12 – ₹18 LPA (varies based on technical depth and experience) 🏢 Industry Fintech 🛠 Key Skills Performance Marketing Paid Social Management Digital Channel Management Google Ads Meta Ads Google Analytics Manager / Senior Manager - Digital Marketing at Leap — Full Details & How to Apply In the rapidly evolving fintech landscape, the role of a Manager / Senior Manager - Digital Marketing at Leap in Bengaluru, Karnataka is not just a job; it's a pivotal opportunity to drive transformative marketing strategies. As Leap seeks to elevate its offerings, this position is crucial for shaping customer engagement and revenue growth in a competitive market. If you're passionate about leveraging digital channels to create impactful marketing campaigns, this role is your gateway to making a significant difference. In today's fintech arena, a robust digital marketing strategy is essential for customer acquisition and retention. The demand for skilled professionals in this field is skyrocketing, making the Manager / Senior Manager - Digital Marketing role at Leap not only relevant but vital. With a focus on performance marketing, paid social management, and digital channel management, this position offers the chance to directly influence the company's growth trajectory. As the industry continues to innovate, the right marketing strategies will be key to standing out, making this role a cornerstone of Leap's success. What sets Leap apart as an employer is its commitment to innovation and excellence in financial solutions. The company fosters a culture that encourages creativity and strategic thinking, providing an exciting environment for marketing professionals to thrive. With a focus on continuous learning and development, Leap offers its employees the tools and resources necessary to excel in their careers. The collaborative atmosphere ensures that every team member's contributions are valued, making it an ideal place for those looking to make a meaningful impact. This role is ideal for freshers and candidates with up to 7 years of experience who hold a Bachelor's or Master's degree in Marketing, Business Administration, Computer Applications, or a related field . Eligible candidates include 2023, 2024, 2025, and 2026 graduates who are eager to dive into the fintech sector. If you possess a strong foundation in digital marketing and are ready to take on a leadership role, Leap is looking for you. In this role, you will gain invaluable skills such as process coordination , client relationship management , and reporting and communication workflows . The opportunity to work with tools like Google Ads , Meta Ads , and Google Analytics will enhance your technical expertise, positioning you as a leader in the digital marketing space. As you contribute to the company's marketing strategies, you will also develop a keen understanding of performance metrics and analytics, ensuring your career trajectory remains upward. NexisGrow.com features this opportunity as part of its curated non-tech job listings. All details are sourced from the official job posting, ensuring you have the most accurate information to make an informed decision. If you're ready to take the next step in your career, don't miss out on the chance to apply online for the Manager / Senior Manager - Digital Marketing position at Leap . Job Role & Responsibilities The role of Manager / Senior Manager - Digital Marketing at Leap is pivotal in shaping the marketing strategies that drive customer acquisition and retention for our innovative fintech products. This position demands a strategic mindset and hands-on expertise in performance marketing to ensure maximum brand visibility and ROI. Develop and execute comprehensive performance marketing strategies tailored to Leap's fintech products, focusing on customer acquisition and retention. Utilize tools such as Google Ads and Meta Ads to manage and optimize paid social campaigns, ensuring maximum ROI and brand visibility. Collaborate with cross-functional teams , including product and sales, to align marketing initiatives with business objectives and customer needs. Analyze campaign performance metrics using Google Analytics , providing actionable insights to enhance future marketing efforts. Take ownership of budget management for digital marketing campaigns, ensuring effective allocation of resources to meet strategic goals. Prepare detailed reports on campaign performance and present findings to stakeholders, facilitating data-driven decision-making . Innovate and implement new marketing techniques to solve challenges in customer engagement and drive brand awareness. Monitor industry trends and competitor activities to identify opportunities for Leap's growth and market positioning. At Leap , we foster an ownership culture where each team member is empowered to take initiative and drive impactful results. This role is essential in ensuring that our marketing efforts resonate with our target audience and contribute to our overall success. Required Skills & Technical Competencies The ideal candidate for the Manager / Senior Manager - Digital Marketing role at Leap will possess a robust skill profile that combines both technical and soft skills essential for executing effective marketing strategies in the fintech sector. Technical Skills Performance Marketing — critical for driving customer acquisition in the fintech sector, ensuring campaigns meet business objectives. Paid Social Management — practical experience in managing campaigns across platforms like Facebook and Instagram is essential for brand visibility. Google Ads (Advanced) — expected to optimize campaigns for maximum effectiveness and efficiency. Meta Ads (Advanced) — proficiency in leveraging paid social strategies to enhance brand reach and engagement. Google Analytics (Expert) — necessary for interpreting data and making informed marketing decisions. Budget Management — ability to allocate resources effectively to maximize campaign impact. Soft Skills & Professional Competencies Excellent communication skills — vital for working with diverse teams and presenting insights effectively. Analytical thinking — essential for assessing campaign performance and deriving actionable insights. Collaboration — ability to work seamlessly with cross-functional teams to achieve common goals. Time management — crucial for meeting tight deadlines in a fast-paced environment. Good to Have (Bonus) Certifications in Digital Marketing — such as Google Ads or Facebook Blueprint certifications. Experience with SEO — knowledge of search engine optimization strategies to complement paid efforts. Familiarity with CRM tools — experience with platforms like Salesforce or HubSpot is a plus. To showcase these skills effectively in your resume or during an interview for the Manager / Senior Manager - Digital Marketing role at Leap , highlight specific campaigns you have managed, the tools you have used, and the measurable outcomes achieved. Eligibility Criteria This role is designed for candidates who are eager to make an impact in the fintech marketing landscape, particularly those with a strong academic background and relevant experience. Candidates must hold a Bachelor's or Master's degree in Marketing, Business Administration, Computer Applications, or a related field. Eligible batches include 2023, 2024, 2025, and 2026 graduates, aimed at attracting fresh talent and experienced professionals ready to make an impact. Candidates should have 5-7 years of relevant experience in digital marketing, with a focus on performance marketing in a fast-paced environment. A minimum CGPA of 7.0 is preferred, reflecting a strong academic background that complements practical skills. Prior internship or hands-on project experience in digital marketing is a strong advantage. Certifications in digital marketing or a portfolio showcasing successful campaigns will enhance the application. Documentation & Portfolio Requirements Prepare a resume that highlights your relevant experience, skills, and achievements. Include links to your GitHub or portfolio showcasing successful campaigns, along with any relevant certifications. Pro Tip: Tailor your application to emphasize your experience with performance marketing and data analysis, as these are critical for the Manager / Senior Manager - Digital Marketing role at Leap . Salary & Benefits 💰 Compensation ₹12 – ₹18 LPA (varies based on technical depth and experience) The compensation philosophy at Leap for the role of Manager / Senior Manager - Digital Marketing is designed to attract top talent in the Fintech industry. The salary range of ₹12 – ₹18 LPA (varies based on technical depth and experience) reflects the candidate's experience and expertise in digital marketing, ensuring that we remain competitive in the market while rewarding our employees fairly. What Your CTC Could Include Health Insurance — comprehensive coverage for employee and family worth ₹5 lakh annually Performance Bonus — annual bonuses based on individual and company performance Retirement Benefits — contributions to Provident Fund and Gratuity plans Paid Time Off — generous vacation and sick leave policies Flexible Work Hours — options for remote work and flexible scheduling Additional Perks & Benefits Annual Learning Budget — up to ₹25,000 per year for certifications, courses, and conferences Meal Allowance — monthly stipends for meals to promote employee well-being Transportation Support — assistance with commuting costs Team Retreats — annual off-site events to foster team bonding Wellness Programs — initiatives focused on mental and physical health Career Progression & Salary Growth At Leap , we believe in rapid career advancement through structured promotion timelines. Employees can expect annual performance appraisals that typically result in salary increases of 10-20% based on performance. Our internal promotion policy encourages employees to grow within the company, providing opportunities for lateral movement and skill enhancement. NexisGrow.com tip: When negotiating your salary, emphasize your unique skills and past achievements in digital marketing to justify your request for a higher starting salary. Selection Process The hiring philosophy at Leap focuses on finding candidates who not only possess the necessary skills for the Manager / Senior Manager - Digital Marketing role but also align with our company culture. We aim to create a diverse and inclusive environment that fosters innovation and collaboration. 1 Round 1: Initial Screening Interview — a discussion focusing on your background and motivation for applying to Leap . 2 Round 2: Technical Interview — an assessment of your digital marketing skills and experience with performance marketing tools. 3 Round 3: Final Interview — a conversation with senior management to discuss strategic vision and cultural fit within the company. 4 Final Stage: Offer Extension — an offer will be extended upon successful completion of background checks and reference verification. What Each Round Tests Round 1 evaluates your motivation and fit for Leap . Round 2 focuses on your technical expertise in digital marketing tools. Round 3 assesses your strategic thinking and how well you align with our company culture. Timeline & Expectations The entire selection process typically takes 3-4 weeks from application to offer. You can expect timely communication from Leap regarding your application status at each stage. Interview Prep Tip: Familiarize yourself with Leap's recent projects and be prepared to discuss how your experience can contribute to our goals. Frequently Asked Questions Interview · Role · Salary · Growth ? What are the eligibility criteria for the Digital Marketing Manager role at Leap? Eligibility Tap to expand + Answer Candidates must possess a relevant degree and have 5-7 years of experience in digital marketing, particularly in performance marketing. ? What is the interview process for the Digital Marketing Manager at Leap? Interview Tap to expand + Answer The interview process includes an initial screening, a technical interview, and a final interview with senior management. ? What skills and tools will I need for this role? Skills Tap to expand + Answer Key skills include performance marketing, Google Ads, Meta Ads, and Google Analytics, with a focus on data-driven decision-making. ? What is the salary and compensation for this role? Salary Tap to expand + Answer The salary ranges from ₹12 – ₹18 LPA, depending on experience, with opportunities for performance bonuses. ? Is this role work from home, hybrid, or onsite? Work Mode Tap to expand + Answer The role offers flexible working arrangements, including hybrid options to accommodate employee preferences. ? What is the career growth path after joining Leap as a Digital Marketing Manager? Growth Tap to expand + Answer Career growth includes structured promotion timelines and opportunities for internal mobility based on performance. ? How should I prepare for the Digital Marketing Manager interview at Leap? Preparation Tap to expand + Answer Focus on showcasing your experience with performance marketing and be ready to discuss specific campaigns you've managed. ? How do I apply and what documents are needed? Application Tap to expand + Answer Apply through the official link, ensuring your resume highlights relevant experience and achievements in digital marketing. ? Is there a probation period and what does it involve? Probation Tap to expand + Answer Typically, there is a 3-month probation period focusing on performance evaluation and cultural fit. ? What is the work culture like at Leap? Culture Tap to expand + Answer Leap fosters a collaborative and inclusive culture, emphasizing continuous learning and team support. Ready to Apply? Don't Miss This Opportunity! Apply only via the official link. NexisGrow.com charges zero application fees. 👉 Apply Now — Official Link NexisGrow.com does not charge any application or registration fees. Beware of fraudulent offers. 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