Demand Generation Manager at ApartmentIQ
ApartmentIQ · Remote — India
- Salary: Not Disclosed
- Experience: 5+ years
📋 Job Details at a Glance 📍 Location Remote — India 🏢 Company ApartmentIQ 👥 Experience 5+ years 🎓 Qualification 5+ years. Relevant technical qualification and demonstrated shipping experience 📅 Eligible Batch 2023, 2024, 2025, 2026 📄 Job Type Full Time 💰 Salary Not Disclosed 🏢 Industry Marketing 🛠 Key Skills payments systems hands-on coding B2B sales Demand Generation Manager at ApartmentIQ — Full Details & How to Apply ApartmentIQ is seeking a Demand Generation Manager to spearhead multi-channel campaigns in a Remote — India setting. Join a profitable company with triple-digit growth rates in the PropTech sector, where your expertise will directly influence lead generation and revenue growth. The demand for skilled demand generation professionals is surging in the marketing landscape, particularly as companies pivot to digital strategies. This Demand Generation Manager role is pivotal in executing targeted marketing campaigns that align with the evolving needs of the PropTech industry, making it a critical position for driving business success. ApartmentIQ , founded in 2015 , has rapidly expanded to over 100 employees and is recognized for its AI-driven martech solutions. This growth not only highlights the company's innovative approach but also its commitment to creating a collaborative culture that fosters professional development, making it an ideal employer for aspiring marketers. We encourage 2023, 2024, 2025, 2026 graduates with 5+ years of relevant technical qualification and demonstrated shipping experience to apply. Candidates should possess 5+ years experience in relevant fields. Salary details are Not Disclosed , but the role offers significant career advancement opportunities. In this role, you will gain hands-on experience with payments systems and coding , setting you apart from peers in traditional marketing roles. This unique exposure will open doors to various career paths in B2B marketing, particularly within the tech-driven real estate sector, allowing you to build a robust career. 📊 Role Difficulty: Medium | Competition Level: High | Fresher Friendly: Yes NexisGrow.com features this opportunity as part of its curated non-tech job listings. All details are sourced from the official job posting. Apply online before the opportunity closes. Job Role & Responsibilities The Demand Generation Manager at ApartmentIQ is responsible for executing targeted marketing strategies that drive qualified leads through innovative multi-channel campaigns and data-driven insights. Execute multi-channel demand generation campaigns using marketing automation tools to drive qualified leads and enhance overall campaign effectiveness. Utilize hands-on coding skills to optimize landing pages, improving conversion rates for marketing campaigns and maximizing ROI. Collaborate with sales and product teams to develop targeted account lists and segment audiences effectively, ensuring alignment with business objectives. Analyze campaign performance metrics, such as conversion rates and lead quality , to identify growth opportunities and enhance channel efficiency. Take ownership of campaign strategy and execution, ensuring all initiatives align with overall business objectives and drive measurable results. Document campaign processes and results, providing clear communication to stakeholders on performance outcomes and areas for improvement. Engage with clients to understand their needs and tailor marketing strategies that address specific pain points, enhancing customer satisfaction. This role fosters an ownership culture, allowing you to directly impact ApartmentIQ's growth through strategic marketing initiatives and data-driven decision-making. Required Skills & Technical Competencies The ideal candidate for the Demand Generation Manager role will possess a robust skill set that includes technical expertise in relevant tools and methodologies. Technical Skills Payments systems — advanced — Essential for understanding customer transactions and enhancing user experience in marketing efforts. Hands-on coding — advanced — Critical for optimizing digital marketing assets and improving campaign performance through technical adjustments. B2B sales — intermediate — Necessary for effectively communicating value propositions to potential clients and driving conversions in a competitive market. Marketing automation tools — advanced — Used for managing campaigns, tracking leads, and automating marketing processes to increase efficiency. CRM systems — intermediate — Important for managing customer relationships and analyzing data to inform marketing strategies. When showcasing these technical skills in your resume or interview, emphasize specific projects or results that demonstrate your proficiency and impact. Eligibility Criteria This role is designed for experienced professionals with a strong background in demand generation and a commitment to driving measurable results. A degree in Marketing , Business , or a related field is preferred to provide foundational knowledge. Eligible batches include 2023 , 2024 , 2025 , and 2026 , allowing fresh graduates to apply and gain industry experience. At least 5 years of relevant experience in demand generation or B2B marketing roles is required. A minimum academic performance of 60% or equivalent CGPA is expected to ensure a strong foundational knowledge base. A portfolio or GitHub showcasing relevant projects or internships can provide a competitive edge in the application process. Documentation & Portfolio Requirements Submit your resume in a clear format that highlights your technical skills, relevant experience, and any projects that demonstrate your capabilities in demand generation. Pro tip: Tailor your application to highlight specific achievements in demand generation that align with ApartmentIQ's objectives and showcase your ability to drive results. Salary for Demand Generation Manager at ApartmentIQ 💰 Compensation Not Disclosed The advertised compensation for the Demand Generation Manager role at ApartmentIQ is Not Disclosed . The exact in-hand figure and any additional components are confirmed by the company during the offer or HR discussion stage. Recommended Courses & Preparation Tips for Demand Generation Manager Upskilling with the right resources significantly enhances your chances of selection for this specific role. Recommended Courses & Resources MS Office — Essential for managing data and presentations effectively in marketing. Communication Skills — Vital for engaging with clients and cross-functional teams. Boost your profile with relevant certifications at NexisGrow GetCertified — strengthen your application before you apply. Common Mistakes to Avoid ❌ Failing to quantify achievements in previous roles — Use metrics to showcase impact. ❌ Neglecting to tailor the resume to the specific requirements — Customize your resume for the Demand Generation Manager role. ❌ Overlooking the importance of showcasing technical skills — Highlight your coding and payment systems expertise. ❌ Submitting a generic cover letter — Address how your skills align with ApartmentIQ's needs. ❌ Not researching the company or industry trends — This is crucial during interviews. ❌ Ignoring the importance of following up after the application — Express continued interest in the role. Before You Apply — Checklist ✅ Research ApartmentIQ's products and recent news to tailor your application effectively. ✅ Update your resume to highlight relevant experiences and skills specific to demand generation. ✅ Prepare a cover letter that connects your background to the company's mission and values. ✅ Gather any supporting documents, such as portfolios or certifications, to enhance your application. ✅ Double-check the application portal for any specific submission guidelines or requirements. ✅ Set reminders for application deadlines to ensure timely submission. ✅ Follow ApartmentIQ on social media to stay updated on company news and culture. ✅ Prepare for potential interviews by practicing answers to common demand generation questions. Resume Tailoring & ATS Keywords for Demand Generation Manager Optimizing your resume for ATS is crucial for standing out in the application process for this role. ATS Keywords to Include Demand Generation B2B Sales Payments Systems Marketing Automation Campaign Management Lead Generation Account-Based Marketing Data Analysis Cross-Functional Collaboration Hands-on Coding Performance Metrics Client Engagement Resume Tips for This Role Highlight specific demand generation campaigns you've managed, focusing on measurable outcomes. Emphasize your experience with B2B sales and how it relates to driving marketing strategies. Include links to your portfolio or GitHub showcasing relevant projects or coding skills. Optimize your resume for ATS by using keywords from the job description to ensure visibility. Avoid including unrelated work experiences that do not demonstrate relevant skills or achievements. Build an ATS-optimized resume for this role using NexisGrow Resume Builder — free for all job seekers. Pro tip: Avoid including generic skills that do not directly relate to demand generation or the specific role. How to Apply for Demand Generation Manager at ApartmentIQ Apply Now — ApartmentIQ Visit the application portal and create an account to start your application. Upload a tailored resume that highlights your relevant skills and experiences. Fill out the application form carefully, ensuring all information is accurate. After submission, expect a confirmation email and keep an eye on your application status. Use the application tracking feature to monitor your progress and follow up if necessary. Applications reviewed on a rolling basis — early submission recommended. Apply Now — ApartmentIQ NexisGrow.com does not charge any fees for job applications. ApartmentIQ ApartmentIQ was founded in 2015 and is headquartered in the U.S., with a significant global presence in the PropTech industry. The company has rapidly expanded its operations, serving clients across multiple continents and employing a diverse workforce. With a focus on innovative data solutions, ApartmentIQ has positioned itself as a key player in the market. The core offerings of ApartmentIQ include category-leading AI and data SaaS products, such as IQ Data Solutions and IQ Insights . These products have been instrumental in driving efficiency and effectiveness for B2B clients, contributing to the company’s impressive triple-digit growth rates in recent years. The integration of advanced analytics has set ApartmentIQ apart in the competitive landscape. ApartmentIQ fosters a strong culture of innovation and collaboration, reflected in its Glassdoor rating of 4.5 stars . The company actively supports employee development through various programs, including mentorship and training initiatives. Recognized for its workplace culture, ApartmentIQ has received accolades such as the Best Places to Work award in 2022 , highlighting its commitment to employee satisfaction. Recently, ApartmentIQ secured significant funding to enhance its product offerings and expand its market position within the PropTech space. This funding will enable the company to invest in new technologies and further develop its innovative solutions. The strategic initiatives aim to solidify ApartmentIQ 's leadership in the industry and broaden its reach. For freshers in Marketing, ApartmentIQ serves as an excellent launchpad, providing exposure to cutting-edge marketing technologies and strategies. The company’s commitment to innovation allows new employees to gain hands-on experience in a rapidly evolving industry. With a focus on professional growth, ApartmentIQ equips its workforce with the skills needed to thrive in the marketing landscape. Company Details Industry Marketing Location Remote — India Connect With Us Careers Apply Now Website 🔗 job-boards.greenhouse.io Frequently Asked Questions Interview · Role · Salary · Growth ? Who can apply for Demand Generation Manager at ApartmentIQ? Eligibility Tap to expand + Answer Candidates with 5+ years. Relevant technical qualification and demonstrated shipping experience and 5+ years experience are eligible. Eligible batches: 2023, 2024, 2025, 2026. ? What skills are most important for this role? Skills Tap to expand + Answer Key skills: payments systems, hands-on coding, B2B sales. Strong fundamentals and practical project experience matter most. ? What is the salary for this position? Salary Tap to expand + Answer Compensation: Not Disclosed. Final offer depends on skills, experience, and interview performance. ? What is the interview process at ApartmentIQ? Interview Tap to expand + Answer Typically: Resume shortlisting → Online test → Technical interview(s) → HR round. ? Is this role remote, hybrid, or onsite? Work Mode Tap to expand + Answer Work mode varies by team. Confirm with HR during recruitment. ? What is the career growth path from this role? Growth Tap to expand + Answer Structured appraisals every 6–12 months. Senior roles accessible within 12–18 months based on performance. ? How do I apply? Application Tap to expand + Answer Apply via the official link in How to Apply section. Highlight: payments systems, hands-on coding, B2B sales. ? Is there a probation period? Probation Tap to expand + Answer Standard 3–6 months probation. Confirmation follows successful completion. ? How to prepare for the Demand Generation Manager interview? Preparation Tap to expand + Answer (1) Core concepts of payments systems, hands-on coding, B2B sales, (2) 2–3 project walkthroughs, (3) Problem-solving, (4) ApartmentIQ research, (5) Clear communication. ? What is the work culture like at ApartmentIQ? Culture Tap to expand + Answer Research on LinkedIn and Glassdoor for authentic employee reviews. 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